Warm Personal — the advisor front and centre
Large-format, editorial-warm photography and Garalde typography. Six advisory topics as a photo sequence, SGB benefit amounts shown as filling rings.
Referenz Home Instead, Visiting Angels
Demo ansehenClear, accessible, BFSG (German Accessibility Strengthening Act)-compliant — because your clients deserve it.
Font too small, contrast too low, too much information at once. Older visitors and family members under stress leave before they find the phone number.
The first care-crisis search happens on a mobile phone — often late at night, stressed, hands shaking. Small buttons and broken mobile layouts mean: client lost before the conversation even started.
Missing imprint details (§5 DDG, German Digital Services Act), no GDPR notice for health data (GDPR Art. 9), Google Fonts loaded without consent (Schrems-II / LG München ruling) — each one a liability. Since June 2025: BFSG violations carry fines up to €100,000.
Stock photos instead of a real advisor. Jargon instead of plain language. No visible §7a SGB XI (statutory care counselling entitlement) reference. No concrete benefit. The website never answers the real question: "Who helps us — now, today, specifically?"
Six capabilities we bring to every care advisory site.
≥18px base font size, 7:1 contrast, 48px tap targets, keyboard navigation, screen-reader labels. WCAG 2.1 AA — met, not worked around.
BFSG (Barrierefreiheitsstärkungsgesetz — German Accessibility Strengthening Act, in force since 28 June 2025). Conformance statement, EN 301 549 / WCAG 2.1 AA as the baseline — delivered from day one, not retrofitted.
§7a SGB XI (statutory care counselling entitlement), §7b Beratungsgutschein (care counselling voucher), §45b Entlastungsbetrag (€131 monthly relief allowance) as selling points — explained as concrete benefits, not as paragraph references.
Health and social data = special-category data. No standard contact form without explicit Art. 9 consent. Delivered complete.
prefers-reduced-motion: no animations. For everyone else: gentle CSS scroll reveals (350ms, no flicker). Conversation-flow profile.
Schema.org LocalBusiness + MedicalBusiness, sitemap, OpenGraph, click-to-call phone number, lang attribute for screen readers.
BFSG (Barrierefreiheitsstärkungsgesetz — German Accessibility Strengthening Act) applies to consumer-facing services since 28 June 2025. Violations: fines up to €100,000. Your target audience is precisely the audience BFSG was built for — building accessibly is identical to fulfilling your core professional mission.
"BFSG-compliant is audience-compliant — the one profession where those are the same thing."
Every person holding a Pflegegrad (German care level classification, grades 1–5) is entitled to free counselling under §7a SGB XI (statutory care counselling entitlement). The §7b Beratungsgutschein (care counselling voucher) is redeemable — with you. §45b: €131 per month for all Pflegegrade 1–5. We explain this on your website so clients understand immediately and pick up the phone.
"€131 / month in relief — almost no one claims it. We show your clients how."
Pflegegrad (care level), diagnosis, care situation — all Art. 9 special-category data, even when they arrive via a contact form. No standard form without explicit consent and an Art. 9 notice. No Google Fonts (Schrems-II). Complete imprint under §5 DDG (German Digital Services Act) included.
"Our imprint is complete. Your data stays in Germany."
Each demo is a complete example site with six topic pages, a team page and a journal — different design languages, consistent accessibility.
Large-format, editorial-warm photography and Garalde typography. Six advisory topics as a photo sequence, SGB benefit amounts shown as filling rings.
Referenz Home Instead, Visiting Angels
Demo ansehenA side rail that automatically marks your current section, plus a progress bar — native browser tech, no third-party script. Strong contrast, hard edges, signal colour only on interaction.
Referenz gov.uk, IBM Carbon Design System
Demo ansehenAll demos: fictional practices, Pexels care photography, noindex. Your project will feature your own images and your own advisor.
Logical tab order, 3px+ focus-visible outline, skip-to-content link as the first tab stop. WCAG 2.4.1 / 2.4.7.
prefers-reduced-motion: no-preference = gentle reveals. prefers-reduced-motion: reduce = fully static. No compromise.
Contact form with Art. 9 consent, clear privacy text, reject-all for optional cookies. Delivered complete.
JSON-LD with LocalBusiness + MedicalBusiness, opening hours, phone, geo — for local SEO and voice search.
Linked in the footer, based on EN 301 549 / WCAG 2.1 AA. Available as a standalone statement page.
Phone number as a tel: link — primary CTA for mobile first-time visitors. Always visible in the first viewport.
No WordPress overhead. Fast, secure, affordable on Cloudflare Pages. Under 60 KB gzipped, Core Web Vitals green.
Name, address, e-mail, professional title where applicable, supervisory authority, VAT ID. Cease-and-desist-proof from day one.
One-time project fee. No hidden costs. Maintenance packages optional.
€ 1,900
one-time
€ 5,900
one-time
from € 9,500
on request
Maintenance packages (optional)
Discovery call (30 min., free). We learn about your practice, your clients, your location. No form gauntlet, no long questionnaire.
Design direction, colour palette, typography, page structure. Two drafts, review, sign-off. We build with warmth, never clinical.
Built in Astro with WCAG check, BFSG conformance statement, GDPR Art. 9 contact form, Schema.org structured data, SEO foundation. Daily progress updates via Loom.
Lighthouse audit, keyboard walkthrough, contrast check. Deployment or handover guide. Revision rounds included.
Tell us about your practice. We respond within 24 hours.
Response time
Within 24 hours
Initial call
Free, 30 minutes, in English or German